TSP-Consulting

Web Design

We begin the web design process by carefully devising an Internet strategy that suits your objectives, philosophy and budget. The result is a web site that will help you achieve your overall objective by reaching your audience, captivating their attention, conveying your message.

Captivate Attention

Simple appealing design elements and straightforward navigation are key to keeping your audience happy. Whether you want to sell a product or service, attract investors or partners, or simply let people know who you are, in the end, a happy visitor is one that will be receptive to hearing the message you want to convey.

Reach Your Audience

You may not be surprised to know that search engines direct more traffic than any other single source on the internet. Our Search Engine Optimization (SEO) services are available to you at no extra cost when you choose TSP Consulting to build your web site. We will help drive traffic to your site by:

• registering your Domain Name
• optimizing the web content to increase search engine visibility
• creating Keywords and Meta Tags
• sending your URL to search engines
• listing your business with local on-line directories such as Google Maps

Convey Your Message

An often overlooked fact is that coming up with the content is often the most difficult part of the project. That is why, our web design consultant will sit with you and guide you through the range of possibilities. From simple 10 to 15 page displays to complex interactive sites, we are there to help you. If it helps, after we setup the framework for the site, we can even hand the keys over to you and demonstrate how to use basic Content Management System (CMS) functions to add, save, edit or remove content.

Web Design Approach

1. We build web sites on a wide variety of platforms and web technologies including .NET, .PHP, and Java with and without Flash and Ajax components.

2. We feel pretty strongly that WordPress is the platform of choice for most frontend marketing sites. Not only is it SEO friendly, but many search engines and Social Marketing Sites have aligned themselves with WordPress and offer free 3rd party integrations that favor WordPress over other platforms. This includes Google, Twitter, LinkedIn, and Facebook.

3. We build sites that include web contact forms to help capture leads as well as qualify them.

4. Our sites include a simple to use content management interface that allows you to handle most if not all of the content changes. This makes content and copy-write changes fast, simple and free.

5. Our sites incorporate Google Analytics tools to help you track and optimize your traffic generating efforts.

6. We design with usability in mind. Our sites are intuitive and visitors know what to do next. The key to achieving high conversion rates is a clearly defined funnel that leads the visitor from where they are to where you want them to go.

7. Our sites are appealing and uncluttered. We use graphical elements that deliver value and that are not simply “eye-candy”. These support your company’s image, theme, brand or message.